The Awesome Company: Growth & Lifecycle Marketing Manager

Headquarters: Los Angeles, California

URL: https://www.creditrepaircloud.com/

About This Position

We’re searching for a Progress & Lifecycle Advertising and marketing Supervisor to personal day-to-day execution of full-funnel experimentation and optimization throughout our core enterprise and new Market launch initiatives. This function serves because the tactical execution bridge between strategic route and hands-on implementation, creating measurable lifts by means of fast testing and optimization. You’ll guarantee distinctive buyer expertise by means of focused campaigns primarily based on buyer habits, lifecycle stage, and strategic channel administration and communication high quality management.

What You may Do

CRO & Funnel Optimization

• Execute steady testing on ClickFunnels/Webflow pages, e mail campaigns, and in-app flows

• Prioritize checks that enhance click-through charges, conversion charges, and buyer acquisition price effectivity

• Keep an ongoing optimization loop to maximise funnel efficiency

• Create complete A/B testing plans that define hypotheses, variables, success standards, and studying targets

Advert Artistic & Copy Testing

• Companion with and supply steering to our paid promoting company

• Assessment, develop, and take a look at different copy angles and creatives throughout paid media channels.  

• Challenge handle present checks in coordination with our artistic staff and distributors

Market Go-to-Market Execution

• Provide Acquisition: Design and execute multi-channel campaigns to recruit, onboard, and activate new Market Associates

• Demand Era: Drive market adoption amongst current Credit score Restore Cloud customers (Credit score Restore Organizations) by means of focused campaigns and consumer schooling initiatives

• Progress Technique: Steadiness provide and demand development to make sure wholesome market liquidity and consumer expertise

• Efficiency Optimization: Observe marketing campaign metrics, analyze conversion funnels, and iterate on go-to-market techniques to speed up market development

Analytics & Efficiency Monitoring

• Guarantee full and correct monitoring throughout HubSpot, Google Analytics, and WickedReports

• Construct and ship  weekly efficiency stories.

• Determine subsequent testing alternatives primarily based on knowledge insights

website positioning & Content material Experiments

• Create and optimize new market product pages to drive search engine visibility and buyer acquisition

• Audit and improve current webpages to enhance website positioning efficiency and natural visitors

• Companion with the social media supervisor to align natural content material methods and help website positioning initiatives throughout channels

• Check and iterate on web page variations to maximise search rankings and conversion charges

Company & Vendor Administration

• Handle exterior companies and distributors to make sure on-time supply, high quality requirements, and scope adherence

• Help the Senior Digital Advertising and marketing Supervisor in creating clear artistic briefs and strategic route to information companion deliverables and campaigns

• Assessment work merchandise, present constructive suggestions, and collaborate on iterations to attain optimum outcomes

• Monitor efficiency in opposition to KPIs whereas sustaining model consistency throughout all initiatives

Group Management

• Mentor, assign work to, and challenge handle the Advertising and marketing Specialist to help their skilled improvement and deliverable completion

• Companion with the Senior Digital Advertising and marketing Supervisor to develop and doc departmental SOPs and greatest practices

• Independently establish optimization alternatives throughout advertising and marketing channels, develop take a look at hypotheses, design experiments, and outline success metrics

Success Metrics 

• Testing Velocity: Execute 5+ significant A/B or multivariate checks monthly throughout funnels, and lifecycle campaigns

• Efficiency Lifts: Obtain 10%+ touchdown web page conversion fee enchancment on precedence funnels and 5-10% e mail activation carry on lifecycle sequences

• Market Enablement: Launch CRO onboarding circulation and first affiliate enablement package deal

• Channel High quality Management: Ship and handle buyer lifecycle e mail, sms and in-app sequences that drive activation, engagement and retention.

• Analytics Excellence: Full monitoring audit and implement reporting dashboards

• High quality & Course of Requirements: Keep constant model voice and high quality throughout all delivered belongings. Display self-starter means, and robust challenge administration with on-time supply of all commitments.

What We’re Trying For

Required Expertise

• 3-5 years of hands-on development advertising and marketing or efficiency advertising and marketing expertise

• Confirmed monitor file of managing and optimizing advertising and marketing funnels

• Expertise with advertising and marketing automation platforms (HubSpot and GoHighLevel most popular)

• Proficiency in touchdown web page builders (ClickFunnels, Webflow, GoHighLevel)

• Robust analytical abilities with expertise in Google Analytics and advertising and marketing attribution

• Direct response copywriting capabilities

• Expertise managing exterior companies and distributors

Most popular {Qualifications}

• SaaS or B2B advertising and marketing expertise

• Expertise with internet affiliate marketing applications

• website positioning data and content material advertising and marketing expertise

• Familiarity with Zapier and advertising and marketing automation workflows

• Expertise in market or multi-sided platform environments

Private Attributes

• Self-starter who can function independently

• Element-oriented with sturdy challenge administration abilities

• Knowledge-driven determination maker

• Wonderful written and verbal communication

• Potential to work in a fast-paced, testing-focused setting

Compensation & Advantages

Wage Vary: $70,000 – $85,000 USD yearly

Advantages Bundle Contains:

• Medical insurance coverage with employer contribution, non-obligatory dental, and imaginative and prescient insurance coverage

• 401(ok) retirement plan

• Versatile PTO coverage

• Skilled improvement alternatives

• Distant work setup stipend

• Collaborative, results-driven staff tradition

Equal Alternative Employment

We’re an equal alternative employer dedicated to creating an inclusive setting for all workers. We welcome functions from candidates of all backgrounds no matter race, gender, age, faith, sexual orientation, incapacity standing, or every other protected attribute.

Apply

Please submit your resume together with a short cowl letter highlighting your most related development and lifecycle advertising and marketing expertise and measurable outcomes you’ve got achieved. Embody portfolio examples of profitable funnel optimizations or testing applications you’ve got managed.

To use: https://weworkremotely.com/remote-jobs/the-awesome-company-growth-lifecycle-marketing-manager