
Job Abstract
We’re looking for a Paid Media Specialist to handle, optimize, and scale paid promoting campaigns throughout Google Adverts and Meta (Fb/Instagram) platforms. This function performs a key half in driving conversions, leads, and income by strategic and analytical efficiency advertising and marketing.
Key Tasks
- Plan, launch, and handle paid promoting campaigns on Google Adverts (Search, Show, YouTube, Efficiency Max) and Meta Adverts (Fb & Instagram)
- Analysis goal audiences, key phrases, and opponents to enhance marketing campaign effectiveness
- Constantly monitor, analyze, and optimize campaigns to realize KPIs resembling CPA, ROAS, CTR, CPC, and conversion fee
- Develop and check advert creatives (copy, visuals, codecs) in collaboration with content material and design groups
- Handle promoting budgets effectively to maximise ROI
- Arrange and preserve monitoring methods utilizing Google Analytics, Google Tag Supervisor, Meta Pixel, and conversion monitoring
- Put together weekly and month-to-month efficiency experiences with insights and optimization suggestions
- Keep up to date with the newest digital promoting developments, platform updates, and finest practices
- Work carefully with inside groups to align paid media methods with total advertising and marketing objectives
Necessities
- Bachelor’s diploma in Advertising and marketing, Enterprise, or a associated discipline (most popular)
- 1–3+ years of expertise in Paid Media / Digital Promoting
- Palms-on expertise with Google Adverts and Fb/Instagram Adverts
- Sturdy analytical abilities and data-driven mindset
- Conversant in monitoring, reporting, and efficiency measurement instruments
- Capacity to handle a number of campaigns and meet deadlines
- Good communication and teamwork abilities
Good to Have
- Expertise in lead era or e-commerce campaigns
- Data of A/B testing, remarketing, and funnel optimization
- Expertise managing medium to giant promoting budgets
- Google Adverts or Meta Blueprint certifications
Advantages
- Aggressive wage with performance-based incentives
- Alternative to work with various shoppers and industries
- Quick-growing digital promoting atmosphere
- Profession improvement and studying alternatives
How you can Apply
Please ship your CV to: hr@dolphindigitalmarketing.com
Topic: Paid Media Specialist – Full Title
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